How to set up a cost-based repricer

Steps on how to enable and set up the cost-based repricing feature to automatically adjust your price against competitors and maintain the Buy Box

Published on:

Do not index
Do not index
When you enable repricing for a product, Wherehouse automatically adjusts your product offer to improve your chances of winning the Buy Box.
💡
Learn more about how the Takealot Buy Box works here:
How does the Takealot Buy Box work
 
🚨
Important:
The Cost-based Repricer Approach can only be used if Wherehouse has access to your Cost Price. This data must come from either:
  • Your inventory management system or online store
  • Your integrated supplier feeds
 
If Wherehouse does not have access to your cost price, the cell will turn red when selected, indicating that the Cost-based approach cannot be applied.
 

Enabling Dynamic Cost-Based Repricing for a Product

notion image
1️⃣ Sign into the Wherehouse Dashboard.
2️⃣ Select Buy Box Repricer from the sidebar (💲 icon).
 
3️⃣ Use the search and filter options to find the product you want to enable automated repricing for.
  • Narrow your search by selecting a specific catalogue 🗃️
  • Search 🔎 for a specific SKU, title or barcode
  • Filter by Offer Status, Repricer Status, Repricer Approach, Stock Status or Buy Box Status
notion image
4️⃣ Click on the product to open a detailed modal with Buy Box insights.
💡
The following should be noted when viewing the Buy Box insights on our dashboard: 🏆 indicates the Buy Box winner or the Best Price winner
🚛 indicates the Fastest Delivery winner
👉 indicates Your Offer
5️⃣ Toggle the Enable Repricer switch.
notion image
6️⃣ Set your shipping cost and your desired profit range.
  • Cost to ship to Takealot: Your shipping cost when sending this product to Takealot
  • Min Profit: The minimum profit margin (as a percentage) you want to maintain
  • Preferred Profit: The ideal profit margin (as a percentage) you aim for
notion image
🧐
Review your Cost Breakdown
A detailed cost breakdown table will display fees, cost price, and the profit range (in Rand) based on your set percentages.
notion image
 
7️⃣ Select your Buy Box Approach (Choose whether to aim for the 🏆 Best Price or only reprice until your offer wins the 🚛 Fastest Delivery). Indicate your choice using the drop-down.
notion image
 
8️⃣  Close the modal when you’re done. Changes are saved automatically.
 

Bulk Repricer Changes

To update multiple products at once, use the CSV functionality to export, edit, and re-import your changes.
Learn how to do this here:
How to update repricer settings in bulk (import/export)